Not long until 2010 FIFA World Cup kicks off now which already is causing football (or soccer) fever! Adidas Originals Star Wars Cantina 2010, a re-edit of one of the most famous Star Wars movie scenes – the Mos Eisley Cantina on Tatooine features David Beckham, Daft Punk, Snoop Dogg, Noel Gallagher, Ian Brown, DJ Neil Armstrong and more – alongside Han Solo, Chewbacca, C-3P0 and Obi-Wan Kenobi. This new galaxy has already gone viral but what is it actually doing to the Adidas brand?

Nike put the bar up two weeks ago with their own viral record in a single week of 7.8million views Write The Future video, in the leadup to the World Cup. View both videos and put your own score. Well, one’s thing for sure, can’t wait for FIFA world cup to kick off in South Africa!

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