Ladies, we all know what a fashion dilemma tricky backless and strapless dresses or tops cause, especially during the hot Summer party season. Seeing Heidi Klum referring an “up top” faux pas on Project Runway as “a NuBra situation” and while Rachel Zoe, Kate Hudson and even Oprah, all have talked up this clever fashion accessory, we thought we better find out what the fuss is all about.

Made and invented in the US, the NuBra is an adhesive bra claimed to last over 100 wears – well, we are yet to find out the truth about that but so far so good and no embarrassing fashion faux pas on first test drive.

You might want to really sweat out in it and see if it would drop off but the adhesive is pretty strong yet not too strong to be painful. You do need to take it slow on removal though. While we would not recommend the NuBra for everyday wear, it does offer a rather reliable emergency fix and support for those special occasions where you need to wear that sexy revealing dress or summer top.

With sizes from AA-E NuBra caters for all sizes with a range of styles and colours from seamless nude look (or “chicken fillets” as we call them!) to lacy and sporty designs.

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