The re-designed 2010 Volkswagen Polo hatch model is clearly targeting blokes in their advertising, not just women who normally are stereotyped of using small cars. In Australia, creative agency DDB Sydney has developed the tagline: “For dedicated followers of no one” (more…)

Volvo and sexy? These are not two words that usually gel together in a conversation about Volvo cars however the Swedish giant is working hard on their image. They have recently been running a “naughty” web campaign for the stylish all new-2011 Volvo S60 sedan. To be honest, the campaign didn’t set our engines on fire but having said that, the car is a very impressive beast with plenty of brains and power as well as pleasant surprises. (more…)

The cute Aston Martin Cygnet car rolls out in late 2010 in Europe. The Cygnet is based on the Toyota iQ city car with a luxury commuter car built on top of it. Inside, it resembles the iQ’s cabin layout but with the extra features of luxurious Aston Martin leather, some gloss finish and an iPod (more…)

Helmetdress was created in 2007 in Barcelona, Spain with the aim of bringing together fashion and scooters/vespas through an original concept: cool and affordable design helmet covers. Helmetdress is the first company to create patented helmet covers mixing Lycra and polyester enabling a scooter or motorbike rider to protect his helmet from scratches and transform his helmet into a fashion garment. (more…)

Honda U3-X is said to be the newest revolutionary personal transport device. Weighing just under 10kg, roughly one metre tall, 30cm long and 15cm wide – this self-righting unicycle is so small that it can fit into the car door of Honda’s new concept electric car the EV-N, (more…)

At the recent Tokyo Motor Show 2009, Honda unveiled an electric version of its Super Cub motorcycle. The concept design is said to be as functional and convenient as the existing fuel-running brother. Time will tell if this is just a brave statement. We sure hope the electric vehicle industry is speeding up (more…)