18 Comments Add your own

• 1. Jazz  |  September 23rd, 2008 at 10:53 am

  Never heard of you, Simon but I like what I see! Where do you stock your fashion?

• 2. Ash  |  September 23rd, 2008 at 5:25 pm

  Hi Simon,

  Do you ever get mental block or have a creative deadline to meet but not sure where to start? What do you usually do to overcome that?

  Ash

• 3. simon  |  September 23rd, 2008 at 8:09 pm

  To Jazz;
  My work is available at boutique Covet in Islington / London / UK. I will let mecho.com know in the future for upcoming outlets.

  To Ash;
  yes i do, absolutely, there is many ways to overcome it and it depends on what suits the situation. sometimes for me it helps to work by it , meaning keep on pushing even if nothing comes out in the beginning but after a pack of cigarettes and 40 cups of coffee it will , believe me. another one perhaps a bit healthier is to take a break, go to the gym, talk to a friend about it that understands you and then go back to your work/studio, But rule number one in all situations you got to have a mood-board – inspirations so try to work around that and it should work. Its a hard world but try to keep on even if its tough and tiring. most important be very hard on what you like and in that way other people will like it too.

  All my best ~ simon

• 4. simon  |  September 23rd, 2008 at 8:12 pm

  To Jazz; Thanks for your compliment

• 5. Ash  |  September 24th, 2008 at 12:32 am

  Thanks Simon – I will seize the day tommorrow!

  Ash

• 6. Michel O  |  September 24th, 2008 at 12:24 pm

  Any reason why you are only designing for women?

• 7. simon ekrelius  |  September 25th, 2008 at 6:17 am

  To Michael O; For me its not so much about the gender, more about free speach and moveable conversation, women are more likely to break the convention and being able to say things men wouldn’t even think about. I see myself as a creator not a manufacturer so therefor im explaining my creativity through the form and
  braveness of women. Men changes from grey to black to navy and perhaps from military to preppy, two buttons or three buttons.
  though having said this thinking back to Ludiwg the 17th of France there was an opposit feel to the man where he blossomed in wigs and embroidery, perhaps we are hiding the bird behaviour in us, maybe we men are in deny or maybe the men designers are holding it back. I use to do a few seasons for men but was strictly told by buyers to step back. long answer for such a short question but i hope you understand the sculpture heart in my scissored hand.

• 8. mecho team  |  September 25th, 2008 at 8:55 pm

  Simon, we really enjoyed reading your response to Michel O’s question. It probably got a lot do with what is considered ‘socially acceptable’ as well as cultural behaviour in different countries of how men express themselves in their clothing.

  Designers and fashion editors also tend to set the benchmark and in many ways telling men (and women) all the time of what they should and should not wear.

  Keep staying true to what you do!

• 9. Mischa  |  September 29th, 2008 at 10:10 am

  Hey Simon, what ranks the highest London versus Stockholm? Any thoughts of moving to any other cities in the world… say Sydney?

• 10. Nico  |  September 29th, 2008 at 10:41 pm

  Mate, how was your weekend?

• 11. simon  |  September 30th, 2008 at 8:03 pm

  To Mischa; London beats Stockholm in many ways though in Stockholm there is a proper winter with snow which can be very pretty, when all the roofs are covered with snow and spots of lights between the houses. I do want to move when i get older perhaps to Barcelona or Istanbul. I haven’t thought about Sydney but i do have friends in Melbourne. Sadly i never visit Australia but i hope do so soon. I could easily imagine my-self participate in Sydney Fashion Week , but first i should establish my-self properly here. I exhibit in Paris which was very good and i lived in Canada/Toronto for two years so I know the new world has its own style which is cool. Would you recommend Sydney instead of Melbourne?

  To Nico; it was good, yours? (-:

• 12. Mischa  |  October 1st, 2008 at 4:06 pm

  I’m a child of the sun but I’d love to see Stockholm in winter! Barcelona or Istanbul sounds far more rockin than SYD or MEL too… But do visit us! Sydney has everything from the harbour life to the inner city cafes, night clubs, a huge gay community, beach culture, great food and diversity.. but when it comes to fashion, Melbourne got it right with a far more interesting fashion scene with cool designers and nice shops.

• 13. simon ekrelius  |  October 2nd, 2008 at 6:00 am

  thx for the tip, try to go this winter to stockholm as it may be the last with snow,,im going to india soon for three weeks to kerala, after been working non stop, so i will leap alot of sun,,,i will do some work there too, but cant wait..

• 14. Charlz  |  October 4th, 2008 at 4:03 pm

  You can probably combine both work and pleasure in India! A friend of mine is in the textile industry and travels India frequently for inspiration. Seems to be a fascinating place with lots of colour and thinking of going with her next time.

  And hey Misha! Sydney has some interesting designers and shops too! We are just as good as Melbourne.. just different.. ;P

• 15. mecho team  |  October 6th, 2008 at 8:46 pm

  Moshi moshi, Simon et al!

  mecho is going Japanese from mid-Oct

  We would love if you could share with us what you think we should check out in Japan by adding comments to our post online. Yes, we want your own little black book this time!

  Add your comments here:
  http://www.mecho.com.au/blog/mecho-is-going-japanese-%E2%80%93-share-your-little-black-book/

  Thanks for sharing! Also, keep blogging with Simon before he leaves us for other adventures…!

• 16. simon ekrelius  |  October 8th, 2008 at 12:56 am

  Thanks Chartz, ohh i can feel the claws coming out regards sydney versus melbourne, hehe, as in many countries there is that city that does provide to the more cooperate clients and there is city’s with more free spirits. When i lived in Toronto or as i call it Boronto there was a very small community of free spirits, we use to have a lot of fun checking out the miss fitted cheap suits dragging by infront our so in at the time fitted patrick cox feets.

  There is a positive part of all that as we free spirited people feel even more obliged to work against the cooperative world.
  Here in the UK there is only London im afraid that really provide you with style and new thinking but also plenty of work for the more conservative both in style and interior.

  Creepy as many people say that it’s cool to buy something from Oxford street because its London but at Oxford street there is only ”shmaada” and car dealers that only support slave trade and destruction of earth but on top of all that also have no idea what they are selling,LOOKS or fitting etc, very miserable so when you come here avoid that and drag your hairy legs
  further into the back of the high streets , thats where you find the treasures.

  I hope there will be a law soon regards these sort of businesses. another weird thing is that for some reason Versace, Cartier , YSL , Dior Etc, seems to provide retailers at Oxford street with suits also putting their name visible at the sleeve, hmm I don’t think so, absolutely hilarious!

  All my love to independent work in all areas, Stay away from Shmaada. Mwah – Simon

• 17. Charlz  |  October 11th, 2008 at 8:31 pm

  Totally with you, Simon! Same goes for Sydney, avoid the city and find your way to the backstreets and more hidden treasure areas. Actually just been out all day with some girlfriends today shopping and a question for you as I realise how vain we women are…. What’s most important to you as a designer: comfort or style?

• 18. simon ekrelius  |  October 13th, 2008 at 10:38 pm

  To Chartz: i like to take the challenge to combine the two. it works if you know your pattern making lessions and if in my case not over worked with directions.

  Now style is something abstract in many ways. i guess you mean the ‘now style which i never really follow or know anything about. the personal style which i call fashion as we are all so different i can easily combine with comfort. but that all snogged cheesy hollywood style i never really got into. i to be honest get really bored by seeing a womens body without any space for imagination.

  If you do it that way make sure that there is a bit of sarcasm involved around the early 50′s rock’n roll or a some sort retro humour with self distance. there is nothing so un-attractive with someone who take them self to seriousely. have a huge flower attached somewhere inappr, or write with big letters on the snogg dress something rude, you can also just cut that sad maxi frog up into pieces or to micro and have tight rocky jeans to it with a stud belt in the waist.

  My collections are my own versions of style (fashion) and comfort using very technical method so you feel and look new and unique and there is always a bit of humour somewhere or atleast irony.

  West london has 90% full of sentimental designers from italy which i call ”gino” or gina style. it is to perfect and to serious.
  the other 10% are in harvey nichols which i enjoy when i have that coat on. its funny once i used a stylist from west london and everything became ”GINA” — omg, i throw away the cd with a whole days work. never again. god im blabbing but i guess love talking about my work, hehe.
  but if i were you i would go for a combined comfort/style designer or label. if you cant find it in your city, I highly recomend to google your purchases, there is alot online

  All my best
  simon

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